Retail Analytics: People Counters with Age and Gender RecognitionGone are the days when retailers relied solely on gut instinct and basic sales data to understand their customers. Welcome to the era of…Oct 30Oct 30
Unlocking Event Success: The Power of Night People Counters, WIFI People Counters, and Event…Ever wondered how event organizers seem to have a sixth sense about crowd sizes and attendee behavior? Spoiler alert: it’s not magic, it’s…Aug 4Aug 4
How People Counting Technologies Can Benefit the BusinessMeasuring your physical locations’ traffic data along with your e-commerce data gives you the full picture of your customer journey and…Jun 16, 2021Jun 16, 2021
3 Ways Retailers Can Use Heatmap & Zone Analytics to Drive ConversionsHeatmap analytics take much of the guesswork out of decision-making by understanding the ways in which customers interact with products…May 12, 2021May 12, 2021
5 Ways to Improve Customer Experience and Increase Conversion RatesBusinesses know that getting people to visit your store is only the first step in the selling process. The most challenging part is…May 12, 2021May 12, 2021
Consumer-Centered Retailing Beyond The Pandemic: Why It MattersAn experience-led customer journey can make life easier for consumers, which ultimately drives trust and loyalty.May 12, 2021May 12, 2021
7 Essential Metrics to Level Up Your Retail GameTo help point you in the right direction, we’ve compiled the top retail metrics and KPIs to track in your business, the formulas to…May 12, 2021May 12, 2021
How to Utilize People Counting & Conversion Rate Data to Improve SalesDetermining a physical location’s sales performance can be broken down into various components, one of which is conversion rate.Mar 10, 2021Mar 10, 2021
20 Benefits of Passenger Counters in Public TransportationThe world’s population is continuously increasing in cities; this growing urbanization leads to increasing demand for transportation…Feb 11, 2021Feb 11, 2021
Customer Counting: How To Analyze Retail Store TrafficRetail stores receive millions of visitors every year. The primary objective of a store is to attract visitors and make sales.Feb 11, 2021Feb 11, 2021